2017 YEAR OF LEGENDS CAMPAIGN LAUNCHED IN NORTH EAST WALES!
Destination Wrexham team join forces with Denbighshire & Flintshire to promote regional tourism campaign!
North East Wales Celebrates its Legends
A host of legendary promotions showcasing the North East Wales region have been released today as part of Visit Wales’ Year of Legends campaign.
Wrexham, Denbighshire and Flintshire have joined forces to produce films, legendary journeys and a digital brochure to inspire new visitors to experience North East Wales.
Funded by Visit Wales’ Regional Tourism Engagement Fund, the promotions explore the region’s castles, landscape, arts & culture and food and drink offer as well as telling the stories behind our most legendary figures including Owain Glyndwr and Thomas Telford.
Peter McGivern, Chair of the "This Is Wrexham" Destination Partnership says, “The promotions celebrate our past, present and future like never before with attractions, events and activities at a range of legendary locations. With North Wales being named as one of the top ten places to visit in the entire world this year by Lonely Planet, we are keen to showcase the beauty of North East Wales to both residents and visitors.”
“Thank you to everyone who contributed to the making of the films and brochure, we hope it will inspire visitors to experience all our hidden gems.”
Included in the new materials are 12 legendary journeys across North East Wales, everything from town centre strolls to long distance trails. All with spectacular settings and all with a story attached. Locations include Wales’ Coastal Path, Pontycysyllte Aqueduct, St Winefride’s Well, Coed Llandegla Forest, Castell Dinas Bran, Moel Arthur, Jubilee Tower, Offa’s Dyke Path and many more.
Tourism plays a vital part in the regions’ economy, with a total economic impact in 2015 of £808m and over 11 million visits made.
Economy Secretary, Ken Skates, said: ““The Year of Legends celebrates our epic past, present and future and 2017 is an excellent opportunity to share the stories relating to Wales’ landscape, culture and heritage. I’m delighted that Visit Wales funding has enabled the north east to work together in order to strengthen awareness and showcase some of the area’s highlights which will bring the stories of the area to life this year.”
The 3 Destination Partnerships will be launching their Destination Management Plans for 2017-20 this year to build on the work already done and ensure long-term sustainability for the development of tourism. The North East Wales brand will continue to be a key feature of all 3 plans to promote the region for visitors and residents to enjoy.
To view the films, brochure and legendary journeys please visit www.northeastwales.wales